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How to generate media interest?

Anna McMahon from Bethlehem, New York March 26, 2014

Does anyone have good tips for generating media attention for Fair Trade / Fair Trade events?

Community Answers

  1. Hi Anna –

    Have you checked out the community events press release template: http://fairtradecampaigns.org/resource/community-event-press-release-2/

    There is also a great presontation on hosting events here: http://fairtradecampaigns.org/resource/fun-and-fact-filled-events-presentation/

    Courtney Lang from School - 3 years ago
  2. Don’t wait for them to come to you-reach out to the media-we use the local nespaper, the TV stations, Church bulletins and the free resourses that are available from Equal Exchange & Global Exchange-Fair Trade -I use their templates.

    Linda Roy from 2nd Congregational/ 1st Presbyterian Church - 3 years ago
  3. Thanks for the good suggestions. We’re doing a kid-friendly event next, so hope the local paper will want to cover it as they usually like that kind of thing!

    Anna McMahon from Bethlehem, New York - 3 years ago
  4. Fair Trade Princeton has done some great work with Kids! There is a local magazine that has a kids section and they got in the magazine through providing healthy recipes for kids using FT ingredients.

    From: Anna McMahon [mailto:admin@fairtradecampaigns.org]

    Courtney Lang from School - 3 years ago

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