Paulette Bertrand has over 30 years experience in printing and digital media. After retiring in 2014 and moving to Mankato, MN from Wisconsin, she was recruited to join the Mankato Area Fair Trade Town Initiative (MAFTTI) Steering Committee where she serves as editor for the MAFTTI) newsletter. Her involvement with Fair Trade began fifteen years earlier when she started a small business designing jewelry with Fair Trade beads from a women’s cooperative in Kenya. Through her jewelry, she has become an advocate for sustainable fashion and women’s empowerment, showing consumers the impact that their buying habits have on both people and the environment. In addition to her work with MAFTTI, her business and serving on the 2019-20 Great Lakes Leadership Team, Paulette teaches her six granddaughters ethical and sustainable consumption by thrifting, swapping, checking labels and passing on the Fair Trade message.