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e-Taste & Be Fair: Green Mountain Coffee Tasting

Courtney Lang April 14, 2010
A Live Online Coffee Tasting!

A Live On-line Coffee Tasting!

You are invited to join a special coffee tasting in honor of World Fair Trade Day.  Join Lindsey Bolger, Director of Coffee Sourcing and Relationships, as she brews and tastes our limited edition Spring Revival™ Blend.

In addition to its entrancing taste characteristics, Spring Revival Blend offers a compelling story of hope.  Included in this blend is coffee from Rwanda, a country still recovering from a brutal civil war.  By collaborating with TransFair USA and the Cordes Foundation on this limited edition coffee, we help support Rwanda’s economic revival as well as small farmers who produce extraordinary beans.  Get a real taste of Fair Trade, and learn what it means to farmers in Rwanda and around the world.

VIRTUAL TASTING INSTRUCTIONS

You can participate by following these steps:

1)  RSVP at http://etasteandbefairgmc.eventbrite.com.

2)  We’d like to send you a special care package of Spring Revival Blend for the tasting.  When you RSVP, please include your name, email, and shipping address, and specify whether you would like a 10-ounce bag of ground coffee or a 24-count box of K-Cups.

3)  Get your brewing set-ups ready so that you can brew and taste with us.

4)  At 6 PM EST on May 6, log on to USTREAM and follow along with Lindsey as she brews and tastes Spring Revival Blend.

5)  Ask questions and share your own reactions and observations by 1) registering with USTREAM and using the “Chat” tab, 2) commenting on USTREAM’s “Social Stream” through your Twitter, Facebook, or other social media account, or 3) following us on Twitter via the hashtag #etaste.

6)  Follow us at @greenmtncoffee or visit our Facebook page to learn more about our commitment to Fair Trade and future e-Tasting events.

We are excited to have you with us!

Your friends at Green Mountain Coffee

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Courtney Lang, National Organizer | Fair Trade Campaigns

Courtney Lang brings over 5 years of community organizing to Fair Trade Towns USA, building both the Local Food and Fair Trade networks in Vermont. As Local Food Coordinator with City Market/Onion River Cooperative, Courtney worked with local producers, institutions and consumers to grow the local food system and organize a strategic model for community engagement through farm tours, workshops, and local food challenges. Like many in the Fair Trade industry, Courtney was inspired to take action in Fair Trade when she witnessed child-labor first hand in Costa Rica. As a founding member of Fair Trade Burlington, she has worked with economic development organizations, businesses, and consumers to build awareness of Fair Trade among Vermonters. She also worked with a Fair Trade USA licensee, Vermont Coffee Company, as Friend Ambassador where she united the story of Fair Trade to every purchase of coffee.