RECORDING: Strategic Planning Webinar
Follow this link to access the webinar recording
Follow this link for a copy of the Power Point Presentation
What challenges did the webinar address?
The webinar provided organizers with principles and tools to execute a strategic plan, covering some of the biggest challenges that Fair Trade Town campaigns face, including:
- Recruiting active committee members
- Developing strong partnerships with community organizations
- Determining a vision and building a long-term, incremental strategy
- How to implement a Power Analysis (identifying who has the power in your community and where they stand in your campaign)
What is a strategic plan?
Often Fair Trade Town campaigns set their goal as “getting declared” but there are many milestones along the way that need to be identified and celebrated! A Strategic Plan is for campaigns at all levels – new, in progress, and declared. The process will help your organization clarify its overall purpose, current status, desired results, and how to get there.
We hope you enjoy the recording and be sure to share it with your committee!Save the date for our next Conference Call!!
Social Media & Your Campaign Wednesday, April 18 5pm PST/8pm EST
Courtney Lang Grassroots Outreach Manager Fair Trade USA firstname.lastname@example.org
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