SCHOOL TIP #1: How Do I Build My Team?

FT Campaigns Intern July 22, 2014

Reaching Goal #1: Building Your Team

A teacher and/or student-lead group should be formed to implement the campaign.
The Fair Trade committee provides leadership and direction for your campaign objectives and drives awareness. Parents can and should be encouraged to participate where appropriate.

The Obstacles	The Solutions
Building strong leadership	Have clear roles and responsibilities. Structure your team by delegating roles such as social media coordinator, meeting chair, presentation coordinator, etc.
Stakeholder involvement	Build a diverse committee . Brainstorm ways to connect with students, teachers, parents, and admin if possible to be on the committee. Present your campaign to different classes (History, English, Science, etc.) to find the most diverse group.
Having steady attendance and continued involvement of team members	Always have food (like pizza!), pick a consistent time and place to meet, always have something fun planned on the agenda – don’t make it just about getting stuff done. Also make sure the chair is delegating tasks so that everyone can be involved as much as possible.

Identify your friends, clubs, classes etc. that are interested in the issues that Fair Trade addresses (social, environmental, and economic issues)
Find a teacher, faculty member or parent who is willing to serve as advisor
Find 2 or 3 classes to show a short informational Fair Trade video to promote your first meeting
Host your first meeting and define the goal(s) of your campaign (goal examples: become a fair trade school by end of year, get fair trade bananas in the cafeteria, host a fair trade assembly in 2015 – get creative!)