3 Campaigns Baking it Right
How to Get a Crowd at Your Event!
Campaigns across the country received baking kits last month to host World Fair Trade Day & Study Break events highlighting the variety of baking products available at your grocery store. Thanks for participating – ya’ll made some splendid looking treats!
We thought we’d take a moment to reflect and highlight a few campaigns that were clearly baking it right and strategically thinking about where and when they would host their event. Check it out!
Media Elementary School
For World Fair Trade Day, Media Elementary School hosted a Fair Trade Bake Sale! Yummy chocolate chip cookie bars and cakes were sold that used Fair Trade ingredients. Baking it right: They set up shop right at the end of the day during pick up time for students. Great example of how timing is everything.
The Fair Trade Club at SUNY Geneseo used their baking kit to whip up some blueberry muffins and chocolate oatmeal cookies for students on the run during exam period. Baking it right: Sometimes, rather than hosting an event, setting up a table in a high traffic area maximizes exposure!
Fair Trade lovers in Houston hosted a Fair Trade Pancake Brunch for World Fair Trade Day! The event featured a full toppings bar as well as a mini Fair Trade market. Baking it right: The team partnered with their local Whole Foods to build excitement in the community. Until your campaign is very well established in the community, partnerships like this are essential to making your event successful!